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AI Insights · Timothy · October 2022

Top 5 Social Apps on Android in the Middle East in Q3 2022

In Q3 2022, TikTok, Instagram, Facebook, TikTok Lite - Save Data, and Facebook Lite showcased varied performance in downloads, revenue, and active users on Android in the Middle East.

Top 5 Social Apps on Android in the Middle East in Q3 2022

Analyzing the third quarter of 2022, the top 5 social apps on Android in the Middle East—TikTok, Instagram, Facebook, TikTok Lite - Save Data, and Facebook Lite—exhibited distinct trends in weekly downloads, revenue, and active users.

TikTok saw a consistent increase in weekly revenue, peaking at approximately $1.26M in the final week of August. Weekly downloads fluctuated, reaching a high of around 249K in late July and then declining to about 165K by the end of September. Active users remained relatively stable, averaging around 18.7M throughout the quarter.

Instagram experienced a notable rise in weekly revenue, culminating at $282 in the last week of September. Downloads varied, peaking at nearly 197K in mid-July and tapering off to about 138K by the end of the quarter. Active users showed a slight downward trend from 18.1M to 17.7M.

Facebook maintained steady weekly revenue, with a slight dip in late August but recovering to around $11.6K by the end of September. Downloads saw a peak of roughly 189K at the end of August, before settling at around 136K in the final week of September. Active users remained strong, averaging around 19.9M throughout the quarter.

TikTok Lite - Save Data showed consistent weekly downloads, peaking at approximately 114K at the end of August and ending the quarter at about 103K. Active users rose from 1.1M to 1.2M over the quarter.

Facebook Lite saw downloads peaking at 112K at the end of August, with a decline to around 73K by the end of September. Active users increased from 1.8M to nearly 1.9M during the same period.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2022